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Making Money Using the Value G.A.P.

August 25th, 2009 Leave a comment Go to comments

Have you ever wondered what the secret is to manifest money?  Unless you are attracting all the money you want in your life, you might have ponder this question from time to time.  Why does it look so easy for some people to make money and it seems so hard for others?

I watched a 10 minute video today from Stephen Pierce.  For those of you that don’t know him, he is a super star when it comes to creating ways to make money.  I enjoy watching these videos because Stephen always gives me information that is valuable to me.  It is valuable to me in regards to my ability to develop an online presence.  It is also of true value to me in my personal quest for self improvement and making money.

Today, his video was very appropriate for these times of financial insecurity in the world.  He relayed that money, wealth, income, and cash flow are the lagging indicators, or the score cards, on what we are doing and how well we are doing it.  Right now you are probably saying, “but, Nan, I have a corporate job, or I am a teacher, etc.”  I would say to you, if you don’t add value to your company or school how long are they going to keep you around?  If you don’t provide value will you get raises?

Giving value to what you are doing to make money is like magnetizing steel.  When you magnetize steel, it will pick up far more than its own weight in metal.  Value is the magnetizer for money.  Value is the lead indicator of wealth.

How do you create value?  Value is created when you give goods or services that are relevant in the eyes of the market you working in.  To add value, it must fill the GAP, which stands for Goals, Activities and Priorities.  Value, in hindsight, is anything a person would do or action they would take to keep something they already have, or to get something they want.

Value, going forward, always balances between two things.  It is either increasing something they want more of, or it is decreasing something they want less of.  The question then becomes, “how does my product or service increase what my customers want or decrease what my customers don’t want?”

Stephen suggests, at this point, that you do the Ben Franklin diagram.  Take a sheet of paper, draw a big T on it.  On the one side of the T, write “increase”.  On the other side of the T write “decrease”.  Take your product or your service that you are offering the public and write what it is you provide on the appropriate side.  He calls this “mapping your value”.  When you can map out what your value is to others, it will help you to act on providing more of it.  You will become a master at increasing value to those that buy your products or services.  You will attract more money.  If you don’t master this, your money making abilities will suffer.

Doesn’t it make sense to ask yourself every day, “What ways do I specifically add value to individuals in my marketing niche?”  Fill the G.A.P. and you are on your way!

To watch this awesome video on your own click here!

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